IFW STUDIOS
Due to the global pandemic our IFW plans needed a redesign. IFW STUDIOS mirrors the ethos behind IFW on a smaller scale. We are producing fashion editorials and fashion films in exciting, new destinations featuring collection edits from local and international designers, with the city itself playing a supporting role. We’ll source models, HMUAs, and photographers from our network and from the host city. In this way IFW STUDIOS is staying safe and working within our new reality. IFW was never just a fashion event. It has always been a collaboration and a movement of prominent innovators that are passionate about promoting and growing the international fashion industry. And IFW STUDIOS is how we will continue this work.
#FASHIONUPSIDEDOWN
IFW STUDIOS
Fashion editorials and fashion films in exciting, new destinations. In each location IFW STUDIOS will feature collection edits from local and international designers, with the city itself playing a supporting role. We’ll source models, HMUAs, and photographers from our network and from the host city.
BESPOKE CAMPAIGNS
For smaller brands who are targeting international markets. Launch your brand and covid-proof your campaign. In 2021 we are producing fashion editorials and fashion films in exciting, new destinations. In each location IFW STUDIOS will feature collection edits from local and international designers, with the city itself playing a supporting role. We’ll source models, HMUAs, and photographers from our network and from the host city. All shot under safe conditions and backed by targeted supporting campaigns to maximise the media impact of your collection launch. We invest in getting to know you, your brand and your objectives. Only then can we build a media campaign that connects the dots, tells your story and forges lasting relationships between you and your audience.
VIRTUAL SHOWS
We covid-proof your 2021 campaign by shooting your editorial and video in our hometown of Amsterdam and creating a media plan in advance. Giving you certainty that your campaign will happen, regardless of the covid situation, and giving you the freedom to launch during whichever fashion week you’d like - New York, Paris, Milan, etc...
